Digital Marketing Specialist Job (Remote) at Simba Group — Apply Now

About Simba Group

Simba Group, which started operations in 1988, is a conglomerate with a Pan-Nigeria presence and business interests in some of the most dynamic sectors of the economy. The Group is a dominant player in the transportation, power, and IT-enabled service sectors, which are critical to the sustained growth of the Nigerian economy. Its corporate vision is to provide innovative and quality products along with excellent after-sales service to customers, guided by a value system built around Integrity, Innovation, Openness, and Consistency.

Digital Marketing Specialist Job Summary (Remote)

This Digital Marketing Specialist job is fully remote and open to creative, results-driven candidates with proven experience in digital marketing, performance marketing, or content marketing. Simba Group is recruiting for this role to develop and execute digital marketing strategies that increase brand visibility, generate leads, drive traffic, and support business growth, using modern tools including AI-powered content creation solutions. It’s a strong fit for multi-skilled marketers who combine copywriting, SEO, paid advertising, email marketing, video production, and landing page development.

Quick Facts

• Job Title: Digital Marketing Specialist
• Company: Simba Group
• Location: Remote (Fully Remote)
• Employment Type: Contract (Full-Time)
• Salary: N200,000 – N250,000 Monthly
• Application Deadline: 9th November, 2026

Job Summary

Simba Group is seeking a creative, results-driven Digital Marketing Specialist to develop and execute digital marketing strategies that increase brand visibility, generate leads, drive traffic, and support business growth. The ideal candidate combines content creation, copywriting, search engine optimisation, paid advertising, email marketing, video production, and landing page development skills, and manages campaigns across multiple platforms while leveraging modern tools, including AI-powered content creation solutions.

Core Job Functions for This Digital Marketing Specialist Role

Content Creation and Copywriting:

• Develop engaging, persuasive, and conversion-focused content for social media, websites, email campaigns, and digital advertisements.
• Write compelling marketing copy, captions, headlines, promotional messages, and calls to action.
• Maintain a consistent brand voice across digital channels and manage content calendars.

Social Media and Digital Content Management:

• Plan, create, publish, and manage content across relevant social media platforms.
• Develop visual and written content tailored to different platforms and audiences.
• Monitor content performance, audience engagement, and emerging digital trends.

SEO and SEM:

• Implement SEO strategies to improve website visibility and organic search rankings.
• Conduct keyword research and optimise website content, landing pages, and other digital assets.
• Support paid search campaigns and monitor search performance.

Paid Advertising and Campaign Management:

• Plan, launch, and optimise advertising campaigns across platforms including Google Ads and Meta Ads.
• Develop advertising creatives, copy, and audience targeting strategies.
• Monitor budgets, cost per lead, conversion rates, and return on advertising spend, and run A/B tests.

Email Marketing:

• Develop and execute email campaigns for customer acquisition, engagement, and retention.
• Write email copy, create layouts, and manage lists, segmentation, scheduling, and automation.
• Track open rates, click-through rates, and conversions.

AI Video Creation and Video Editing:

• Create short-form and long-form video content for marketing campaigns and social media.
• Use AI-powered tools to generate video content, voiceovers, visuals, and other marketing assets.
• Edit raw footage into polished, platform-appropriate videos, including video ads, promotional videos, and product demonstrations.

Landing Page Creation and Optimisation:

• Create and optimise landing pages for advertising campaigns, lead generation, and promotions.
• Develop landing page copy, layouts, headlines, and calls to action using suitable website builders or CMS tools.
• Monitor performance and recommend improvements to increase conversions.

Reporting and Performance Analysis:

• Track and report on key digital marketing performance indicators.
• Analyse campaign data to identify trends and opportunities.
• Prepare regular reports on traffic, engagement, lead generation, advertising performance, and conversions.

Key Performance Indicators (KPIs)

• Website traffic and organic search growth
• Leads generated and conversion rates
• Paid advertising performance, including cost per lead and return on advertising spend
• Social media reach, engagement, and audience growth
• Email campaign engagement and conversion rates
• Landing page conversion performance
• Content production quality, consistency, and campaign delivery timelines

Why This Digital Marketing Specialist Job Stands Out

This role offers:

• A fully remote position with a defined monthly salary of N200,000 – N250,000
• A broad, full-funnel scope spanning SEO, paid ads, email, video, and landing pages
• Hands-on use of AI-powered content and video creation tools
• Clear, measurable KPIs tied to traffic, leads, and conversions
• The chance to work with a well-established conglomerate operating since 1988

Requirements

• Bachelor’s Degree or relevant qualification in Marketing, Digital Marketing, Mass Communication, Communications, or a related field is an advantage
• Proven experience in digital marketing, performance marketing, content marketing, or a similar role
• Demonstrable experience in copywriting, content creation, and social media management
• Working knowledge of SEO, SEM, and paid digital advertising
• Experience with email marketing platforms and campaign management tools
• Proficiency in video editing software and familiarity with AI-powered video creation tools
• Experience creating and optimising landing pages using relevant website builders or content management systems
• Familiarity with digital marketing analytics and reporting tools, such as Google Analytics 4 and Google Search Console
• Strong written communication, creativity, analytical thinking, and time management skills
• Ability to work independently, manage multiple projects, and meet deadlines in a fully remote environment
• A portfolio demonstrating relevant campaigns, content, videos, landing pages, or other digital marketing projects is an advantage

Work Arrangement

This is a fully remote position. The successful candidate must have reliable internet access, be able to work independently, and communicate effectively with the team while meeting agreed deadlines and performance targets.

How to Apply for This Digital Marketing Specialist Job

Interested and qualified candidates should click here to apply online, submitting their CV and a portfolio or links to relevant digital marketing projects demonstrating their experience and capabilities.
Application Deadline: 9th November, 2026

Frequently Asked Questions About This Digital Marketing Specialist Job

Q: What qualifications are needed for this Digital Marketing Specialist job?
A: Proven experience in digital marketing, performance marketing, or content marketing, plus working knowledge of SEO, SEM, paid advertising, email marketing, video editing, and landing page creation. A degree in Marketing, Mass Communication, or a related field is an advantage, as is a portfolio of campaigns.

Q: Where is this Digital Marketing Specialist job located?
A: The role is fully remote.

Q: Is this a full-time or contract role?
A: The listing describes it as both a contract position and full-time, so it is worth confirming the exact terms with Simba Group.

Q: What does this role involve day-to-day?
A: The role covers content creation and copywriting, social media management, SEO and SEM, paid advertising on Google and Meta, email marketing, AI-assisted video creation and editing, landing page optimisation, and performance reporting.

Q: How much does this Digital Marketing Specialist job pay?
A: The salary is N200,000 – N250,000 per month.

Q: How do I apply, and when is the deadline?
A: Apply online by clicking the application link and submit your CV along with a portfolio or links to relevant projects, before the deadline of 9th November, 2026.

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